About BeautyDNA

BeautyDNA takes the mystery out of finding the perfect beauty products.

If you’re like us, you don’t have the time to navigate the endless list of brands, ingredients and claims made by thousands of new products each year… and it’s too expensive to keep guessing.

We think women deserve more!

That’s why we launched BeautyDNA, a beauty matching service to help women find beauty products they will love and use.

Created by our team of experts—cosmetic chemists, dermatologists, aestheticians, hair stylists and computer scientists—BeautyDNA’s powerful matching algorithms analyze a member’s profile to select the right products based on individual beauty concerns and preferences.

Become a BeautyDNA member and complete your personalized beauty profile. The BeautyDNA service will scan our database of brand-name products across every category to match you with products that are just right for you.

For just $25 a month, you’ll receive a perfectly matched, full-size beauty product each month.

Join BeautyDNA and change the way you experience beauty!